Facebook – Global Partner Centers (London & Singapore)
Context
Facebook approached HUSH Studios to roll out a new, strategic design vision for their Global Partner Centers in key locations around the world. The design would have to provide important guests with unique, customized experiences that inspire them with Facebook’s audacious vision for the future.
Challenge
The HUSH team worked intimately with Facebook’s marketing, brand design, product, innovation and technology teams to outline a core strategic vision and overarching guest narrative. Translated this framework into high-touch, interactive experience design spaces across Facebook’s Global Partner Center HQs in Facebook’s HQ in Menlo Park SF (USA), London (UK) and Singapore.
Experience
Each Partner Center is a large scale, customizable brand experience environment punctuated by interactive installations expressing the company’s mission, culture, products and services. A rich data collection and evaluation system helps analyze the experiences to improve storytelling.
Summary:
- Client: Facebook
- Role: Senior Producer at HUSH Studios
- Services: Experience Design, Interactive Production, Fabrication, Architectural Design
- Year: 2017 – 2018